So Shady is more than a trend-setting sunglass brand, it’s an attitude. From the plane, to the show, to the party, So Shady maintains your sass whilst hiding your bags, and most importantly always keeps it fashion.

Founded by luxury fashion and lifestyle influencer, Tamara Kalinic, it’s for the fashionistas who hustle as business players by day, and party hard by night. The designs are inspired by sharp architectural lines and fashion month street style. Tamara’s first collection, Season 1, contains seven different styles, including two unisex models for the most stylish men, and four sunglass chains to complete the ultimate sassy look.